VP of Growth Marketing

Company: VirtualVocations
Location: Rockford
Posted on: October 12, 2024

Job Description:

A company is looking for a VP of Growth Marketing.

Key Responsibilities

Drive business outcomes through performance marketing, media, eCommerce/web, and Lifecycle Marketing
Lead a team of channel specialists and optimize eCommerce revenues
Collaborate with cross-functional teams to align marketing strategies with business objectives

Required Qualifications

15+ years of experience in performance and growth marketing, with 5+ years in app marketing
5+ years overseeing Lifecycle/CRM marketing teams/functions
Deep knowledge of digital performance/growth marketing strategies
Consumer subscription experience preferred; DTC eCommerce marketing experience strongly preferred
Understanding of marketing insights & analytics methodologies and tools

Keywords: VirtualVocations, Wheaton , VP of Growth Marketing, Executive , Rockford, Illinois

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